Signs, screens and displays that are interactive, rather than static, are far more effective at capturing people’s attention and engaging them with your brand. This results in a significantly greater return on your marketing investment. Touch-free, gesture control interactivity adds even excitement to the user experience and cuts above marketplace clutter like no other medium can. Interactive displays with a gesture control interface are also more hygienic and less susceptible to equipment breakage than touch screens or other touch-based systems.
GestureTek will maximize the ROI on your next interactive presentation, entertainment or advertising system.
InfoTrends Study
- Digital signage displays increase:
- brand awareness by 48%
- average purchase amount by 30%
- sales volume by 32%
- visitor traffic by 33%
Arbitron Study
- Patrons exposed to interactive floor advertising:
- recall ten advertised brands with aid (85%)
- recall ten advertised brands unaided (55%)
- are more inclined to purchase the product (47%)
- tell someone else about their experience within 1 to 3 days (60%)
OXT Study
- People prefer digital signage over most other mediums because it is:
- able to catch their attention (63%)
- more unique (58%)
- more interesting (53%)
- more entertaining (48%)
- less annoying (26%)