GestureTek showcases gesture-controlled entertainment and interactive display systems at the 2008 Nightclub and Bar Show.

GestureTek’s immersive and multi-touch technologies popular with tourism and hospitality venues.

SUNNYVALE, CALIFORNIA, February 22, 2008 – GestureTek Inc. – inventor and world leader in gesture-controlled interactive entertainment and visual display systems – announced today that it will exhibit its revolutionary immersive and multi-touch technologies at the 2008 Nightclub and Bar Show on February 24th to 27th at the Las Vegas Convention Center, Booth 6125.

GestureTek’s one-of-a-kind multi-touch surface computing application will be a key attraction at the show.  This amazing technology allows multiple-users, using simultaneous touch commands, to play games, manipulate dynamic 3D multi-media content and create dazzling special effects.  More than 50 pre-programmed special effects and applications from the GestureFX® library are now available with GestureTek’s interactive surface systems.  People can control the applications using simple hand gestures, with no need for any special gear or equipment. GestureTek’s systems create interactive surfaces of any size on floors, walls, table tops and even bar counters.

ScreenXtreme™, GestureTek’s immersive interactive digital signage solution, will also be demonstrated at the Bar and Nightclub show.  ScreenXtreme uses sophisticated body tracking software and camera technology to track the area around a display and capture the images of people moving nearby.  People’s real-time video images are transported into the middle of an interactive game, visual display or advertisement, where they can watch themselves as they interact with onscreen characters and objects, manipulate advertising content, play games or control spectacular special effects. 

“Imagine stepping into a computer-generated landscape and controlling the content simply by moving your hands, feet or entire body. It’s a highly effective way for nightclubs, restaurants, hotels or casinos to engage and entertain patrons,” says Vincent John Vincent, President of GestureTek.

GestureTek’s nightclub and bar clients include Alice Fazooli’s, who installed a GestureFX interactive table on which diners can enjoy a virtual fishpond, ‘fingerpaint’ and  play games, and Jack Astors, who installed GestureTek’s interactive tables and a ScreenXtreme system that allows patrons to watch themselves play a game of virtual soccer.  Anheuser-Busch installed a GestureFX system as a promotional medium in CIRCA, Toronto’s popular new nightclub.  GestureTek’s systems are frequently used for advertising, in addition to entertainment.  Multiple independent studies cite the higher levels of brand retention achieved with these kinds of unique interactive displays. 

Millions of visitors have experienced the 3000-plus GestureTek installations all over the world in nightclubs, restaurants, hotels, retail locations and other public spaces. The company’s various solutions for point and control, responsive media, immersive gaming experiences and multi-touch surface computing allow people to control and interact with dynamic multi-media content; access information within interactive displays and even immerse themselves in a 3-D virtual world – without ever having to wear, hold or touch anything special.

Selected GestureTek technologies for bars, nightclubs, restaurants and hotels:

Illuminate Multi-Touch™ Tables & Displays:  Futuristic computing surfaces with no visible screens or hardware, used to navigate traditional multi-media or deliver multi-touch interactivity.
[More information] [Illuminate Video]

ScreenXtreme™: An immersive signage solution that projects a user’s image onscreen and lets them manipulate multi-media content with hand and body movement.
[More information]
[ScreenXtreme Video]

GestureXtreme®: A thrilling immersive gaming experience where users see themselves onscreen, interacting with virtual characters and objects. 
[More information] [GestureXtreme Video]

GestureFX®: An eye-catching visual display system that responds to body motion, projecting dynamic multi-media content onto floors, walls, tables, bars or counters. 
[More information] [GestureFX Video]


About GestureTek Inc.
GestureTek is the pioneer, patent-holder and world leader in gesture-recognition technologies and computer vision for information, presentation and entertainment systems.  The company’s revolutionary video gesture control software lets users control interactive content, access information, manipulate special effects or immerse themselves in an interactive 3D virtual world - simply by moving their hands or body. In the past 20 years, GestureTek has delivered nearly 4000 interactive displays, kiosks, exhibits, games and other interactive solutions for museums, science centers, location-based entertainment facilities, retail stores, tourism and hospitality venues, real estate presentation centers, corporate boardrooms and showrooms, television networks and game developers.  The technology is also used by advertisers and marketers to make their digital signs and advertisements interactive and immersive.  Healthcare organizations specializing in rehabilitation, sensory stimulation, activation and recreation also use GestureTek’s technology for virtual therapy. GestureTek’s clients include leading organizations and Fortune 500 companies such as CNN, NASA, BMW, Ford, Oracle, Intel, IBM, Federal Express, Autodesk, Panasonic and more.  Software and patent licensees include Microsoft, Sony, Hasbro and NTT DoCoMo. GestureTek is headquartered in Silicon Valley, with additional offices in Toronto, Ottawa and Asia. Learn more call (800) 315-1189.

For more information contact:
Patti Jordan
Director Marketing & Communication
GestureTek
416-340-9290 x 274
patti.jordan@gesturetek.com

Liz Nida
Account Executive
SS PR, 719-578-9044
jmoore@sspr.com