Advertising Becomes Interactive Entertainment With New Digital Signage Network

InTouch Media Group and Titan Canada deliver GestureTek’s exclusive gesture-based interactive signage solutions to Malls and Sports Arenas across Canada


GroundFX Table FishpondToronto, ONT – February 12, 2007 – Today, GestureTek, Inc., world leaders in gesture-based computer vision interactivity for information and entertainment displays, announces a five-year exclusive agreement with InTouch Media Group, awarding them the right to market GestureTek’s spectacular, award-winning interactive digital signage solutions to malls and sports arenas across Canada.

Leaders in integrating GestureTek’s unique and patented interactive systems, InTouch Media Group has teamed up with Titan Worldwide and Titan Canada—the world’s fastest growing out-of-home advertising company—to manage and deliver advertising clients to this dazzling, attention-grabbing medium.

A revolution in public space advertising and entertainment, GestureTek’s innovative display mediums allow dynamic visual content to be manipulated with body movement, creating a gesture-controlled interactive experience.  Users control visual effects, games, and advertisements with natural body motions.  Stepping on an interactive floor projection or passing in front of a digital display triggers the content to react to the person’s movements. With over 50 dazzling templates, Gesturetek offers stunning effects that can be easily adjusted and infused with advertiser’s graphics or video elements, thus rapidly developing complete custom experiences.

As the inventors and patent holders of this unique form of interactivity, GestureTek has been providing immersive experiences to users for twenty years, and is thoroughly versed in the power of using video gesture control as a seamless interface to interactive content on displays of any size.  GestureTek owns multiple patents to this technology, and has installed its technology in over 2000 locations  worldwide. They continue to deliver next generation, state of the art interactive displays.

 “GestureTek’s technology provides consumers with an eye-catching interactive experience, one that is engaging and fun for the participant. It also delivers value-added advertising to the brand or marketer, by attracting public attention with the striking interactive effects. It is an innovative medium, providing a creative and effective way to communicate with customers and leaving a proven, unforgettable impact,” said Vincent John Vincent, President of Gesturetek Inc.

About GestureTek
GestureTek is the world leader in computer vision for gesture-based control of information and entertainment systems and displays. GestureTek’s gesture-recognition technology is employed in a wide array of applications and environments, where the user is either stepping on or into interactive floor or wall projections, pointing at a display from any distance, or having their real-time actual video image immersed on the screen. Consumer applications include those on the home PC, console gaming, toys, and mobile devices.  GestureTek headquarters are in Sunnyvale, California, with additional offices in Toronto, Ottawa and New York. For information and/or a DVD or video, contact GestureTek at 416-340-9290 ext. 274, patti.jordan@gesturetek.com    www.gesturetek.com

About InTouch Media Group Inc.
InTouch Media Group Inc., IMG specializes in "Advertainment" solutions through interactive advertising mediums, putting consumers at the controls as they explore products and services at retail, sports arenas, malls, airports and more. Our integrated marketing solutions promote a dialogue vs. a monologue, interaction vs. impression, and entertainment vs. interruption in advertising. IMG delivers a measurable and extended brand interaction to its clients via integration of software, hardware and creative strategy. To learn more about IMG please contact:
InTouch Media Group Inc., 6355 Danville Road, Suite 7, Mississauga, Ontario L5T 2L4 P: 905 565-0501 Fax 905 565-8271  Email David Leetham: davidl@intouchmediagrp.ca www.intouchmediagrp.ca

About Titan Worldwide
Titan Worldwide (www.titanoutdoor.com) is a diversified, global, full service advertising company founded in 2001 by Chairman William Apfelbaum and President and CEO Donald Allman. Titan Worldwide's team of market specialists furnish global, national and local clients with creative media solutions in the world’s top markets, including New York, Chicago, New Jersey, LA/Orange County, Boston, Philadelphia, Seattle/Tacoma, Minneapolis, Toronto, Ireland and the United Kingdom.
For more information please visit the Titan Worldwide home page at: www.titanoutdoor.com.